Why Precision

Precision gives you the ability to deliver voter targeted advertising directly to any demographic or voting segment in the country, allowing you to cut wasteful spending and speak directly to your voters.

How Precision Works

With the same precision of modern direct mail, our technology gives us the ability to offer efficient supporter outreach at a fraction of the cost. Audience targeting, rather than just buying space on websites, is more precise than any voter outreach program done in the past. You can target by:

• Electoral: Voter ID, Party, Voting Frequency, Election Campaigns
• Demographic: Gender, Age, Ethnicity, Religion
• Economic: Income, Net Worth, Donor History
• Behavioral: Online/Offline Purchases, Content Subscriptions, Online Browsing Habits
• Database Matching: Match your list (i.e. direct mail) to our network and target your online advertising to them specifically.